A Brief Study of the Ideological and Political Education of University Studentsin We-media Time

In the we-media time which is characterized by micro-blogs and micro-messages, the traditional ideological and political education of university studentshas faced serious challenges as well as various chances for the new development. Universities can innovate such education from the following aspects: strengthening the position construction of the we-media, innovation of educational content and methods, and improvement of quality of educators