Abstract: From a perspective of communication studies, the theory of two-step communication contributes to the acceptance of Chinese national vocal music by more people. And the agenda setting theory can lay a solid mass foundation of Chinese national vocal music. Moreover, the inheritance nature of communication concept provides the guarantee for the highlight and innovation of national vocal music. To drive the development of the national vocal music with the application of communication theories, we should pay more attention to the disseminating function of news conference and mass media. In addition, we should make great efforts to do well the work of inheriting and developing our national music. Further, we should dare to give up old and unitary conceptions and take more roads to our development.