逯雅杰. 融媒体视域下的网络文学读者批评J. 内江师范学院学报, 2026, 41(1): 34-39. DOI: 10.13603/j.cnki.51-1621/z.2026.01.006
    引用本文: 逯雅杰. 融媒体视域下的网络文学读者批评J. 内江师范学院学报, 2026, 41(1): 34-39. DOI: 10.13603/j.cnki.51-1621/z.2026.01.006
    LU Yajie. Reader Responses to Online Literature in the Context of Converged MediaJ. Journal of Neijiang Normal University, 2026, 41(1): 34-39. DOI: 10.13603/j.cnki.51-1621/z.2026.01.006
    Citation: LU Yajie. Reader Responses to Online Literature in the Context of Converged MediaJ. Journal of Neijiang Normal University, 2026, 41(1): 34-39. DOI: 10.13603/j.cnki.51-1621/z.2026.01.006

    融媒体视域下的网络文学读者批评

    Reader Responses to Online Literature in the Context of Converged Media

    • 摘要: 在娱乐产业与文化领域借助融媒体平台深度融合的背景下,网络文学已成为文娱领域的重要组成部分,融入大众娱乐消费文化之中。网络文学的批评标准和批评生态与传统文学存在显著差异,其中,读者批评以其庞大的数量和广泛的群体影响力,构成了网络文学批评中最具活力的组成部分。在融媒体视域下,读者批评展现出新的观察视角与期待视野,通过与新媒介的融合不断更新批评机制,呈现出多样化的新型样态。这种批评机制进一步影响了读者、作者与作品之间的互动关系,塑造着网络文学的整体生态。尽管网络文学在形态与传播方式上有所创新,但其本质仍是文学。因此,借助融媒体平台,各方应通过规范引导、持续完善读者批评机制等方式,共同推动构建健康、良性发展的网络文学生态与读者批评生态。

       

      Abstract: Online literature has become a vital component of both the cultural and entertainment sectors, shaped by the erasure of boundaries between them via converged media. Concurrently, it has been woven into the very fabric of mass entertainment consumer culture. There exist notable disparities between the critique standards and ecological environment of online literature and those of traditional literature. Among these, reader responses, with their vast numbers and widespread group influence, constitute the most vibrant segment of online literature criticism. Within the perspective of converged media, the reader response exhibits new views and expectations. It continuously integrates with new media, and the mechanisms of literary criticism are renewed. As a result, its diverse new forms are facilitated. This response mechanism further influences the interactive relationships among readers, authors, and works, shaping the overall ecosystem of online literature. Despite the innovations in form and dissemination methods, the essence of online literature remains literature. Therefore, leveraging converged media platforms, all stakeholders should work to build a healthy, sustainable ecosystem for online literature and its reader responses. They must provide standardized guidance and continually improving the mechanisms for the reader responses.

       

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