Abstract:
Cultural and creative products related to revolutions led by Communist Party of China (CPC) have become an important medium for inheriting and promoting the historical culture of the CPC and the spirit of the Chinese revolutions. However, a large number of products in terms of creativity lack originality and suffer from homogeneity. Consequently, they fail to fully express their core values and cultural significance. Nevertheless, the application of technologies such as digitization and artificial intelligence (AI), has infused new vitality and attractiveness into the cultural and creative products related to revolutions led by CPC. Valuable guidance for their development in the digital era is provided when big data analysis, digital technologies, and AI are applied in an innovative way in the field of the cultural and creative products. The guidance will contribute to the further innovation and inheritance of culture related to revolutions led by CPC.